Your LinkedIn market, by name.
Hand-pick your audience, name by name. Know which content and ads fit your market.
Keep every lead your marketing earned.
Trusted by builders
"In my first month with Postelix: 31% of cold connection requests accepted, and 30% of the people it contacted replied."
"The competitor-engagement view alone makes Postelix worth it. Seeing named people move between us and our competitors weekly is a real step forward for demand gen."
"We went from broad lists and rough edges to knowing who's in our market and watching conversion follow."
Markets are people, not lists.
Your market becomes the Audience tab
Every buyer in your market, surfaced by name, role and company. Scored and yours to curate in one Audience tab.
Named people, not anonymous rows
Role and company on every record
Scored and re-ranked every week
Get in front of the audience
Reach the same named audience across every channel your buyers already use.
Leads
Ads
Events
Influencers
Capture whoever shows interest
We monitor your whole company universe and bring back everyone who engages, by name.
Your company universe and posts
Your ads
Employees' posts
Connected employee accounts
Put the data to work
Sync it straight to your sales team and ad account through export and our integrations.
CRM sync, both directions
LinkedIn ad audiences
CSV and API export
We don't wait for the algorithm to
bring your buyers. We go get them.
the people already active in your category
everyone engaging with your topic right now
everyone acting on your posts and your ads
the audiences of creators your market already follows
the one or two people who open each target account
Sales Nav searches, CRM, target account lists
Every person on the list, by name.
Get a dynamic list that re-scores itself every week: new buyers enter, people who act warm up, wrong fits drop out. The only list that gets more precise the longer it runs.
warming up on LinkedIn
liked your ad
engaged 2x this week
The market is people, not logos.
Every company has one or two people who can bring you through the door. Postelix names them per account and tells you what lands with them, so you test before you spend and walk in knowing what they care about.
Names are useless if you cannot reach them.
You're already spending money on LinkedIn.
See exactly where it goes.
A named audience instead of a title filter. Lower cost per lead, higher return on ad spend, pipeline you can trace.
The audience is yours. Send it anywhere.
Audience and hand-raisers sync both directions with the tools you already run. No copy-paste ops.
What it costs
Up to 2,000 new people/month · 6,000 active · 1 market
Readout, draft testing, capture
Follow-up drafting for one poster
Ad budget stays in your own account, we recommend from EUR 500/monthUp to 6,000 new people/month · 18,000 active · 3 markets
Trusted-voice ad partnerships
Shared view of who is warming up
Up to 20,000 new people/month · 60,000 active · up to 10 agreed markets
Quarterly strategy
Priority supportMonthly discovery allowances reset on the first of each month (UTC) and are shared across markets. Discovery pauses at the allowance or active capacity. Acquired data stays accessible. Background refreshes gradually slow as the active audience grows; recent activity is prioritised. Results depend on available evidence. Prices exclude VAT where applicable. Stripe collects billing address and business tax ID at checkout.
FAQs
Audience-based marketing means you start from the people who can actually buy from you, put them on one named list, and get your content in front of exactly them. Most marketing runs the other way round: pick a channel or a job title, push content out, and hope the right people are watching. Here you name your market first, then earn its attention. Postelix is built around that. We find the buyers in your market, keep your team's posts and ads in front of them, and hand you everyone who acts.
Cold outreach messages strangers who never asked to hear from you. This works the opposite way. Your buyers see your content first and get familiar with you over a few weeks, and you only reach out to the ones who have already acted — someone who liked a post or looked at a profile. Nothing goes out in your name until your team has read it and approved it.
A lead list is a static file of names that goes stale the day you buy it, and everyone else in your space has bought the same one. Your audience is not that. It is your market by name, it stays current, and it grows every week from the people who react to your content, look at your team's profiles, or turn up on your site. You are not renting contacts for one campaign — you are building something that gets warmer the longer it runs.
Targeting by job title puts your ad in front of everyone who holds that title, and most of them will never buy from you. Audience-based ads run only against your named list, so the budget reaches the specific people who can buy and skips the rest. Your team's best posts are what become those ads, shown to exactly these buyers — sometimes through voices your market already trusts and follows.
You tell us what you sell and who you compete with. From there we build your audience out of your market's public activity: the people who follow and engage with your competitors, the buyers you name for us yourself, and any Sales Navigator searches you already run. Then it keeps filling in from everyone who acts on your content, views your team's profiles, or whose company lands on your website. You go down the list and strike out anyone who does not belong, so you always approve who counts as your market.
It's yours. Two-way sync with your CRM, email tool and LinkedIn ad audiences, plus CSV and API export at any time.
Postelix is built by an EU-based company and runs on EU-hosted infrastructure. We work from public LinkedIn activity and from data you bring in yourself, and website visitor data is handled at the company level, not the individual level. Full details of what we process, why, and for how long are in our Privacy Policy.
Postelix builds your audience from public LinkedIn activity: posts, comments, reactions, follows, and public profile information. We also use company-level website visit data and anything you choose to bring in yourself, such as CRM exports or target account lists.
Your data is stored on EU-hosted infrastructure, encrypted in transit and at rest. Your audience data belongs to you, we don't sell it, and you can export it or take it with you if you leave. For security documentation or specific questions from your IT or security team, contact us directly.