LinkedIn audience magic.

Hand-pick your audience, name by name.
Know exactly what content/ads will work.
Collect the leads that your marketing earned.

Takes ten seconds. We'll be in touch personally.

Postelix dashboard building your audience name by name — every buyer in your B2B market de-anonymized by name, role and LinkedIn profile — sourced from ad campaigns, website visitors, trends, brand engagers, influencers and competitors' engagers — alongside 18,744 site visitors uncovered in the last 30 days
What the engine does
Build: your market becomes a named audience, scored and yours to curate — a list of named buyers with role and latest signal
Present: your posts and ads, seen by exactly your list — a LinkedIn ad shown to your named audience
Convert: whoever acts gets caught and answered by your team — a live LinkedIn conversation
Where your audience comes from

We don't wait for the algorithm to
bring your buyers. We go get them.

Six sources of your audience: your competitors' engagers, the room, your brand's engagers, trusted voices, your website and your own inputsSix sources of your audience: your competitors' engagers, the room, your brand's engagers, trusted voices, your website and your own inputs
Dynamic list

Every person on the list, by name.

Get a dynamic list that re-scores itself every week: new buyers enter, people who act warm up, wrong fits drop out. The only list that gets more precise the longer it runs.

People in your named audience
Babette Huard

visited your pricing page

Maia Clabbers

liked your ad

Mauro Bianchi

engaged 2x this week

Post intelligence

We tell you which post will work, and why, before you post.

Three post drafts ranked, with Hook C marked winner
Ranked results: the model scores each draft on hook, angle and audience response, and explains why the winner wins
The winning live post is promoted into a sponsored LinkedIn ad
The named audience list: people, roles, companies and the signal each one gave
WE CONVERT EVERY SIGNAL YOU GENERATE

Content, ads, website.

The moment someone in your market acts, they land in your leads view, with the receipt attached.

content

Likes are leads.

Someone from your market liked your post? Every reaction and comment on your team's posts gets matched against your named list and lands as a lead, with the exact post attached.

ads

Spend that reports back.

Most tools tell you clicks, but we tell you who. Engagement on your campaigns comes back as named people from your list, so budget stops disappearing into a dashboard and starts filling your pipeline view.

website

The quiet ones, visible.

A company from your market hits your pricing page and says nothing. You see the company, the pages they read, and who from your list most likely visited. Silent interest, no longer invisible.

TRUSTED VOICES

Your market already trusts someone. We know who.

We map which creators the people in your market actually engage with, ranked by overlap with your list. A 12k-follower niche voice your buyers love beats a 500k generalist every time. Then you pick the play: engage them, partner with them, or run your best post as an ad through their voice. Borrowed trust, delivered to a named audience.

And the intro writes itself: "a meaningful slice of our market engages with your posts" is the rare cold message a creator is happy to receive.

Voices your market follows% of your list
Rienke Vet12.4k followers · RevOps
71%
Blake Esmond8.9k followers · B2B sales
54%
Szymon Adamski31k followers · Growth
38%
The funnel, finally visible

You're already spending money on LinkedIn. See
exactly where it goes.

No more audience and spend blindness. Every stage of your LinkedIn funnel becomes people you can name.

Your LinkedIn funnel: named market, saw your post or ad, engaged, on your site, in conversation
HubSpot
Pipedrive
Slack
Salesforce
Attio
Instantly
Folk
Ships with your stack

The audience is yours. Send it anywhere.

Audience and hand-raisers sync both directions with the tools you already run. No copy-paste ops.

PACKAGES

What it costs

First 10 customers keep this price for lifeCheaper than your first GTM hire
One audience, up to 2,500 people
Readout, draft testing, capture
Follow-up drafting for one poster
Ad budget stays in your own account, we recommend from EUR 500/month
Audience up to 7,500
Trusted-voice ad partnerships
Shared view of who is warming up
Bigger audiences across regions
Quarterly strategy
Priority support
Our writers interview you monthly and write your posts from it, design the visuals, and run the follow-ups with you.
Scoped: 2 posts per week per seat plus follow-up handling.

FAQs

Audience-based marketing means you start from the people who can actually buy from you, put them on one named list, and get your content in front of exactly them. Most marketing runs the other way round: pick a channel or a job title, push content out, and hope the right people are watching. Here you name your market first, then earn its attention. Postelix is built around that. We find the buyers in your market, keep your team's posts and ads in front of them, and hand you everyone who acts.

Cold outreach messages strangers who never asked to hear from you. This works the opposite way. Your buyers see your content first and get familiar with you over a few weeks, and you only reach out to the ones who have already acted: someone who liked a post or looked at a profile. Nothing goes out in your name until your team has read it and approved it.

A lead list is a static file of names that goes stale the day you buy it, and everyone else in your space has bought the same one. Your audience is not that. It is your market by name, it stays current, and it grows every week from the people who react to your content, look at your team's profiles, or turn up on your site. You are not renting contacts for one campaign. You are building something that gets warmer the longer it runs.

Targeting by job title puts your ad in front of everyone who holds that title, and most of them will never buy from you. Audience-based ads run only against your named list, so the budget reaches the specific people who can buy and skips the rest. Your team's best posts are what become those ads, shown to exactly these buyers, sometimes through voices your market already trusts and follows.

You tell us what you sell and who you compete with. From there we build your audience out of your market's public activity: the people who follow and engage with your competitors, the buyers you name for us yourself, and any Sales Navigator searches you already run. Then it keeps filling in from everyone who acts on your content, views your team's profiles, or lands on your website. You go down the list and strike out anyone who does not belong, so you always approve who counts as your market.

It's yours. Two-way sync with your CRM, email tool and LinkedIn ad audiences, plus CSV and API export at any time.

Your next 2,000 customers, by name.

Takes ten seconds. The readout is free either way.

Build your audience

Join the Postelix waitlist.

Tell us where to reach you and roughly how large your audience is. We'll follow up personally.

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